Communications that build trust, transparency and long-term societal value

Shaping a more trustworthy future for your organisation

Alison Sharpe Consulting provides strategic communications services that enable organisations to earn the trust they need to prosper in today’s fast-changing society.

We work in partnership with clients to design and deliver integrated communications programmes that build organisational trust, create greater transparency and grow long-term societal value. From helping organisations (re)discover and realise their purpose, and improve their dialogue with key audiences, through to building clear and honest narratives that capture the essence of their brands, we work with clients to help them adapt and respond to an ever-complex and emerging future.

Today, trust in business is at a historically low ebb. This should concern us all because business is the wealth engine that funds all aspects of society. For any organisation, showing that it exists for the benefit of all its important relationships – creating shared value along the way – is what will ultimately lift it towards long-term survival and success.

Forward thinking

Re-imagining the way you do things, now and in the future

Reputation strategy

Advancing organisational purpose and societal impact

Influence and engagement

Capturing people’s hearts and minds – and trust

Monitoring and assessment

Measuring your impact to inform future decisions

Alison Sharpe

Alison is a seasoned and values-driven professional with more than twenty years’ experience in the fields of reputation, communications and marketing, and strong people and project management skills. She loves inspiring people to think differently and building organisational stories that ‘tell it as it is’.

Before forming her own business, Alison was a Corporate Affairs Director at PwC. In that role she was responsible for championing the firm’s trust agenda in the wake of the global financial crisis, engaging a range of different groups on actions needed to build public trust. In earlier years, Alison led PwC’s Media Relations and Thought Leadership teams and enjoyed a secondment to Demos, one of Britain’s leading cross-party think tanks. Before joining PwC, Alison held a European Communications role at Deloitte, prior to which she managed its UK press office. Alison began her career in Public Affairs at the RSPB, Europe’s largest wildlife conservation charity, and followed this with a spell at Profile Public Relations, an issues-based communications consultancy.

A business graduate with professional qualifications in research and marketing, Alison is an RSA Fellow and a member of both the Chartered Institute of Marketing and Chartered Institute of Public Relations.  She is also a member of the City of London’s Trust Advisory Group.

What others say

Alison provided some strategic guidance and support to the AHF on an important news story. Her work for us was excellent, highly professional and she was very approachable and responsive.
Architectural Heritage Fund

“is able to zero in intelligently on solutions to issues”

“open and honest about what’s required in any situation”

“ability to think outside the box”

“a person one can count on to do the right thing”

“can cut through complexity and drive change”